Hypnotise Your Customer With These 7️⃣ Overpowered Psychological Marketing Tricks 🧠

Imagine using simple tried and tested psychological hacks which make selling not so complicated.

Let’s deep dive into these big brain tricks

1)Sometimes Small Is Actually Better 🤏

Descriptions like "Low Maintenance" are more appealing to customers are compared to " High Performance" per say even though both qualities are valued.

2)Remove The Commas

Research shows that removing commas make prices seem lower in the eyes of consumers (1,623 vs 1623)

3)Make Products Seem Expensive To Manufacture 🧾

If the consumer feels like they are getting a great value product, they are going to be more inclined to buy.

One such way to do this is by showing how expensive the manufacturing process was. Here's one such brilliant example.

4)Red Prices For Men 🔴

Studies show men are more likely to the product when the pricing is displayed in red. Apparently, men seem to associate the color red with discount subconsciously.

5)Persona Based Exclusivity 🧲

Marketers have been using fomo for way too long but somehow many marketers fail to target a particular demographic of people exclusively.

One such example of Persona based Exclusivity is Apple's back to school campaign.

6)Make Consumers Imagine 💭

Telling consumer's to imagine something works like a wonder especially in cases of visual products such as " T-shirts" as it leads to more chances of impulse buying.

7)Playful quizzes to spark up engagement 💥

Most companies fail to come up with engaging quizzes as they focus on converting a lead instead of talking to them.

Quizzes if done can be a highly effective marketing tool.

Here’s an example of a great dental health quiz expanding on the above point:

1. Do your teeth bleed when you brush?
2. Are you embarrassed to smile?
….etc.

If a prospect said yes to 50% of these questions, then a pop up appears highlighting the need for a dentist appointment.

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