7 Awesome Beginner Friendly Copywriting Books

Akshitbhatia
2 min readJul 16, 2021

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1)Oglivy On Advertising

Starting off with a classic which just happened to be the first Marketing book which I ever read.

You'll learn about all aspects of effective Advertising, not just the copy itself 🤯

2)D&AD: The Copy Book By D&AD

Bring out your inner Don draper with this book which is widely regarded as the Copywriter's Bible .

3)The Copywriter’s Handbook: A Step-By-Step Guide To Writing Copy That Sells By Bob Bly

You should read this book if you’re just starting out as a copywriter, or if you feel like you don’t have copywriting “figured out” yet 👻

4)Kickass Copywriting in 10 Easy Steps: Build The Buzz And Sell The Sizzle By Susan Gunelius

Who doesn't like an easy 🔟 Step Guide to a complicated subject i.e Copywriting.

5)Copywriting: The Definitive Beginner’s Guide By Adam Richards

This copywriting guide helps you answer how to become a better copywriter and explains the basics of copywriting in clear-cut terms, from start to finish.

6)The Adweek Copywriting Handbook By Joseph Sugarman

Written by a veteran copywriter, this explains copywriting from a creative perspective. It helps you create copy with one goal: To draw in more customers consistently.

7)Breakthrough by Eugene Schwartz

A Copywriting book list is incomplete without this book . It's the holy grail of Copywriting Knowlege and no matter how many times you read it , there's always something more to it .

Congratulations , you have taken your first steps to becoming a successful Copywriter.

One last piece of Advice :
Read Less , Practice More

I will be posting a lot more awesome marketing content so don’t forget to follow me✨

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Akshitbhatia

A Marketing Specialist who loves to experiment with the Art and Science of Marketing and help small businesses grow .